This was definitely the lecture I was most interested in making this an easy pick for this assignment. Color is something I know that has been proven to affect all types of human decision making and feeling, but I haven't actually gone in and read those articles or researched it. I also think it really relates to my major of interior design. For example, if I were designing a restaurant, there are scientific ways of choosing a color scheme that are different than they would be if I were designing a fashion store. It ended up being an easy topic to research that yielded all sorts of interesting results. It was hard to narrow it down to 5 sources, but I tried to pick the most interesting and unthought of. Links to each source are embedded in each source title that I introduce...
The Effect of Color on Purchases (Article)
This article discusses how colors affect a consumer's desire to purchase something. It discusses what colors appeal to different types of shoppers, what colors should be used based on venue type, and also what colors are best for signage and branding. I really enjoyed this article because of it's easy-to-follow layout. It's simple and true to the point and the graphics are very clear and understandable.
The Effect of Color on Plant Growth (Article)
This article discusses what types of plants and gardening processes are enhanced by certain colors of lights. This is something I never really thought about, which is why I included this article. This doesn't relate directly to design in many cases, but if in designing a plant shop or green house, this could be a very important element. This is another easy-to-follow article.
The Effect of Color on Cars (YouTube Video)
This video discusses how colors are picked in regards to cars and car interiors. I thought this video was interesting because they go through the same process as designers do. They explain how colors are picked depending on the country or region they are in. It is explained that colors are picked by anticipating future trends. This is a video from GM Europe, so don't mind the thick accents. But overall, a very unique video.
Colorblindness and Design (YouTube Video)
This video was my favorite find because it also ties in the idea of universal design/designing for accessibility. A pair of glasses were developed to imitate what colors appear as to those who are colorblind. It shows how these glasses could be used to adjust the designs of products, such as textbooks, to be easily viewed by people with normal vision as well as people who are colorblind. Since so many people, especially males, are somewhat colorblind, I think this is a key development in relationship to design and color, and designing for accessibility.
The Effect of Color in the Classroom (Article)
This article discusses how colors affect a learning environment. As a former elementary education major, and with two teachers as parents, this is an article I find important. I've been in so many classrooms with washed out white walls. This article explains how other colors may enhance student performance more than just the usual bland, white classroom.
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